Watching my father build businesses convinced me that experience comes before entrepreneurship. Prior to starting my own venture, I spent more than eight years supplying products to an American company in the Garments industry. During this time, I gained hands-on experience in manufacturing, quality systems, and production planning. Those years helped me build the confidence and operational knowledge that eventually enabled the launch of my entrepreneurial journey with my company, Galaxy Enterprises.
Founded in 2016 in Tiruppur, one of India’s leading textile manufacturing hubs, our business was built around a simple idea of making comfortable, durable and affordable clothing for young children. Under the brand HUXX, we design apparel for children aged up to 6 years, combining everyday comfort with practical fabrics that are soft on the skin, quick drying and built for regular use. Being a parent helped me understand what families look for in children’s clothing, and that perspective continues to shape our products.
During the initial years, we built our business through offline retail and wholesale customers, establishing a strong presence in the local market. As the business grew, I realised that expanding beyond our existing customer base and generating more consistent demand would require a different approach. To achieve this, we needed to explore new sales channels. Digital commerce offered that opportunity, but I needed the knowledge to navigate online marketplaces and scale my business further.
In 2021, I joined the Walmart Vriddhi program to build the knowledge and capabilities needed to grow through eCommerce. Through practical learning and ongoing mentorship, I strengthened my understanding of financial planning, product listings, catalog management, pricing, seller panel management, and online advertising. More importantly, the program gave me the confidence to make informed decisions and build a stronger online business.
Armed with a stronger understanding of eCommerce through the learning program, I began scaling my business through Flipkart. The platform soon became an important part of our business, facilitating us to build a pan-India customer base while reducing our dependence on traditional sales channels. It also gave us valuable insights into customer demand, buying patterns, product performance, and feedback, allowing us to make better product decisions, introduce new offerings with greater confidence and strengthen our digital presence.
Before joining the program, our annual turnover was below ₹70 lakhs. By applying the learnings from Walmart Vriddhi and expanding our online presence, we crossed the ₹1 crore milestone for the first time, reaching ₹1.4 crore in FY 2022–23 and further to ₹3.1 crore in FY 2023–24 with Flipkart contributing ₹2.4 crore during that year alone. Today, nearly 70% of our overall business revenue comes from Flipkart, while eCommerce has become an integral part of our long-term business strategy.
Customer feedback continues to shape our business. By regularly analysing Flipkart customer reviews and purchase trends, we have refined our products by introducing size guide chart and launching new styles every three months.
As our business continues to grow, we are expanding beyond children’s apparel into men’s and women’s wear while remaining committed to offering quality products at affordable prices. We work with stitching units in and around Tiruppur, supporting year-round livelihoods for around 50 people, nearly half of whom are women. As our business has grown, so has the demand for our local manufacturing partners.
The Walmart Vriddhi program enabled us to build a stronger foundation for long-term growth by strengthening our digital capabilities. As we continue expanding our product portfolio, I look forward to onboarding onto Walmart Marketplace and introducing HUXX to customers across global markets.
